Bored by Massimo Canepa The event was followed by the presentation of the new AUDI:

Massimo is a graphic designer born in Milan, currently he takes care about his graphic design project: “Bored” and he collaborates with “IlDeboscio” (www.ildeboscio.com), “loool” (www.loool.com) and “Mutantfish”(www.mutantfish.net). From childhood he collected images and the feverish search of icons he has accompanied him for the whole infancy and youth. It preserved adhesive, postage stamps and pages of magazines. Being Italian-Russian he is interested for the graphic Soviet constructivism of the first halves 900 immediately did him alive following the numerous visits to Moscow. After a turbulent boyhood, trail to plaster Milano of sticker and poster of great format under different pseudonyms as: “Mr.Polaroid”,” BORED”, “uselessgraphics”, enrolls him in the European institute of Design where it finds fecund basis to cultivate his passion. Here he fell in love within motion graphic and founds the group of “Vjing LOOPSOOP”. He projects on the walls of the most elegant clubs and illegal raves. He finished his education and enters the style office of the mark Ganesh, near which it develops the duties of graph for two years. And here that he makes road the desire to found a new own brand that allows him to freely express him and He called all the funny and oddball artists and involves them in the project BORED. Even if BORED absorbs him a lot, Massimo is involved in special collaboration with: “Deboscio”, mark of street wear and publishing project of success and “graniph” (www.graniph.com) very popular Japanese brand, continuous to project video during events dance with the “Mutantfishes” and it organizes shows in temporary galleries under the name of 30G.